Economic Contribution Study: An Approach to the Economic Assessment of Arts & Creative Industries in Scotland is a study commissioned by Creative Scotland in partnership with Scottish Enterprise. The aim of the research was to obtain a picture of the contribution of the Arts and Creative Industries (A&CI) to the wider Scottish economy. You will find an overview of the report below.
Research shows that direct employment in the A&CI in Scotland in 2010 was 84,400 with Software and Electronic Publishing being the largest in terms of employment followed by Writing & Publishing and the Heritage sector. In terms of GVA the largest sector is Software and Electronic Publishing (£940 million) followed by conventional Publishing & Writing (£820 million). Next are Fashion & Textiles (£350 million), Architecture (£250 million), Advertising (£230 millions) and Design (£160 million).
The report shows that geographically, Glasgow and Edinburgh together account for 40% of total employment in the Arts & Creative Industries (A&CI). In relation to population size Edinburgh, Glasgow, Aberdeen and Dundee all show higher than average employment intensity (expressed as the number of employee jobs in a local authority per ’000 population). Other areas of Scotland showing higher than average employment intensity in the A&CI are the Scottish Borders, Orkney and Shetland. When comparing Scotland to other areas of the UK there is a clear dominance by London and the South East with these regions together accounting for more than half of all Creative Industries employment across the UK. In terms of employment intensity Scotland ranks fourth behind London, the South East and Yorkshire. For the year 2010 the total turnover of businesses operating in the AC&I is estimated to be £6.3 billion. The most recently available data (2008) suggests that there are an estimated 12,000 business operating in the Arts & Creative Industries in Scotland and by UK standards, Scotland has relatively few A&CI businesses but they are typically larger than in most other regions of the UK.
When relating the findings to tourism an assessment of the relationship of the AC&I to tourism shows that it has both a direct and indirect influence in attracting visitors, with the strongest effects being in the Heritage and Performing Arts sectors.
Creative occupations within the A&CI are very fragmented and there are a wide diversity of roles within the workforce. Research shows that there are around 6,500 worker proprietors within the AC&I in Scotland (around 4.5% of worker proprietors nationally) and 84,400 jobs. Categorising the workforce conventionally however fails to capture many sole traders and small businesses. There is though an estimated 52,000 people employed in creative occupations in Scotland with around 21,000 of these sitting outside the 84,400 jobs already identified. The additional jobs identified encompass those in creative occupations but are outside the A&CI sectors and those working within the A&CI sectors but not captured in the research because they work in non-PAYE, non-VAT registered jobs e.g.sole traders and the self employed.
Follow this link to read the full report http://www.scottish-enterprise.com/~/media/SE/Resources/Documents/DEF/Economic%20Contribution%20Study%20ACI%20in%20Scotland%20Executive%20Summary%20June%202012.pdf